Mini Branding
a pint-sized investment with a big impact
This service is for the entrepreneur who wants a new website and maybe has a logo (or maybe not), no colors picked out for the brand, they have no brand fonts or ‘look and feel’ to go from. They are not sure what they want their site to look like yet.
This could be because:
You’ve never had a professionally designed website before
You're starting your first online business
You had branding at one time, but it’s way outdated for who you are and what you are doing today
You are simply ready for a refresh
Or a variety of other reasons.
You’re going to love this, this is for you.
Mini Branding will give your brand a magic touch without going overboard on time, energy, or investment.
It’s your go-to solution for crafting a brand identity that is simple, but direct. Compelling, without all the time and money.
Yay, it’s low stress, low cost branding!
What's Mini Branding All About?
The Mini Branding service was born out of the desire to help those who came to me without branding.
I know branding can be expensive, and not everyone is ready to build an entire brand yet. Many people are working on a budget.
I found that my clients respond well to a short and easy process that helped them choose these elements before we began. Having a professional web designer go through this process with you makes sure your site looks classy and professional.
The process of creating a new website works best if you make decisions about the colors, fonts, photos, graphics, overall mood, style, and look and feel of the website before jumping in.
If you come to me for a website and don’t have branding, this is your perfect solution. This is where we should begin our work together - let’s talk.
When I created Mini-Branding, I wanted it to be simple, effective, fast, easy, and low-cost.
It’s like your brand’s cozy little outfit, tailored just for you.
This way there are no surprises in the web design process.
It's a simplified process that focuses on creating three key elements:
The Mood Board: Imagine a collage that captures the essence of your brand's personality. This is where colors, graphics, and images come into play. It's like picking the perfect outfit for your brand that shows off its style. 🤵🏼♀️ We use Pinterest in this process.
The Typeface Logo: Instead of using symbols, images, or graphics for a logo, a typeface logo or logotype relies purely on text. Specifically its style, arrangement, and appearance. It's not just about picking a font you like. A well-designed typeface logo is super powerful. It's memorable, versatile (easy to use anywhere), and timeless. Plus, it's a fantastic way to express your brand's personality and values just through typography. (Yes, I’m a geek about things like fonts and colors. 🫣)
The Brand Board is where everything comes together. Think of it as the family photo of your brand elements, the one hanging on the wall as you climb the spiral staircase. You know, the one in all the movies?
It showcases your chosen colors, graphical elements, images, mood, and fonts, all displayed with your typeface logo together, so you can see what your website will look like before the build.
It’s like seeing your brand’s personality shine in one glance!
Once it is complete - it’s time to build your website.
Why Mini Branding?
Simplicity is Key
You don’t need a giant wardrobe to look fabulous, right? Similarly, Mini Branding provides the essentials, making it perfect for startups, solopreneurs, or anyone who loves the KISS principle (Keep It Simple, Sweetheart!).
Cost-Effective
I’m talking about a pint-sized investment with a full-sized impact. Branding is normally thousands of dollars, but mini-branding is only $500. You can build a brand identity that resonates with your audience without breaking the bank!
Flexible
As your brand grows and evolves, your elements in Squarespace can also. It’s easy to adapt and expand.
What You'll Get:
A Mood Board that reflects your brand’s vibe — which will be your website vibe.
A typeface logo with complimentary brand fonts
A Brand Board that aligns all your elements beautifully, showing your colors, fonts and mood.
Mini Branding prepares you to get a website that you love!
Who's it for?
The Mini Branding service is for any business or brand that needs a refresh on their look and feel. It’s perfect for those who want to make a big impression with a small financial footprint.
Only $500
Let's Get Started!
Ready to dress your brand in its best? 💃 (haha, I really like the ‘wardrobe’ analogy)
Let's create a Mini Branding Board that tells your story in the most visually appealing way!